RE: Frame at Seybold Boston

[Lee Richardson <lhr@xxxxxxxxx>]

At 10:27a -0500 3/7/00, Whelan, Thomas wrote:

>Hey, we're both right. There was one guy, two machines, two monitors. What
>Mr Richardson obscures is context: 
>
>- There may have been 50 Adobe employees (more, maybe) participating, but
>only one showing Frame. Frame was a footnote.
>- There were large booths set up for other products, Frame was relegated to
>a small portion of one booth in an inconspicuous location.
>- There were large training/demonstration areas set up; they were showing
>InDesign, Acrobat, Photoshop and the like. As I said, maybe there was a
>Frame demo, but I doubt it.

I think there were seven of us manning the booth Wednesday through Friday, including the FrameMaker Development Mgr (myself), most of the FrameMaker marketing team, and the local FrameMaker sales crew. There were between one and three of us hanging out at any given time.

The FrameMaker booth was next to the InDesign kiosk and the Acrobat booth. The guy doing the InDesign tutorials was four feet away from us. We would have been more central if we'd had the Photoshop/Illustrator/GoLive kiosk, but that's about the only way. We were on an aisle, and got a lot of passers-by that wouldn't have seen us if we'd been buried in the booth interior.

Mr. Whelan is correct in that there weren't any public demos of FrameMaker. The demo products were mostly apps that have been released in the last six months. FM 5.5.6 has been around for about 18 months, and isn't very sexy at the moment.

FrameMaker and FM+SGML were a subhead and a couple paragraphs of body copy. They weren't the front-page headlines, but they weren't footnotes, either. 

...Lee


: Lee Richardson      : mailto:lhr@adobe.com : +1 408.536.6412     :
: Dev Mgr, FrameMaker : Adobe Systems, Inc   : +1 408.537.5113 fax :

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